09 Nov 2021
1:00 pm - 1:45 pm
THE FUTURE OF SPORTS PROGRAMMING: WHAT’S NEXT IN STREAMING & DIGITAL INNOVATION?
The effects of COVID-19 continue to be felt throughout the sports broadcasting ecosystem from suspensions and cancellations of play to new safety regulations and requirements for live events. While owners, broadcasters, and advertisers take inventory of the impacts, many are evaluating new technologies and channels to help engage fans during suspended or modified league operations. This panel will discuss the future of sports programming and the emergence of new digital and social video focused sports networks that are transforming how fans engage with sports content.