30 Oct 2024
12:00 pm - 12:45 pm
Technology Solutions & Measurement Methodologies for the Creator Economy
As the creator economy continues to expand, so does the need for effective technology solutions and accurate measurement methodologies to understand and enhance creator impact. This panel brings together tech innovators, platform leaders, and analytics experts to delve into the tools and technologies that are shaping the future of the creator ecosystem. We’ll explore how data analytics, AI, and machine learning are being used to measure performance, understand audience behavior, and optimize content strategies. The panel will also address the challenges of standardizing measurement across diverse platforms and formats and examine new monetization models driven by tech advancements.