Josh Cella

Head of Global Partnerships,
Activision Blizzard Esports Leagues

Josh Cella

Head of Global Partnerships,
Activision Blizzard Esports Leagues

Biography

Josh is currently the Head of Global Partnerships for Activision Blizzard Esports Leagues. Josh and his team represent the largest portfolio of esports leagues, including Overwatch League, Call of Duty World League, Hearthstone Championship Tour, World of Warcraft Arena World Championship, Heroes Global Championship and Starcraft World Championship Series. Josh’s team is based in NYC and LA but extends to Activision Blizzard offices in Europe, China, Korea, Japan, Australia, Southeast Asia and Latin America. Josh’s team is responsible for creating global and regional brand partnerships across the entire Activision Blizzard portfolio of esports properties.  

Prior to Activision Blizzard, Josh was SVP of Digital Sales at Univision Communications and managed all digital advertising revenue for Univision’s portfolio of digital properties. Josh also worked at the National Football League from 2007 through 2013 and managed all digital advertising revenue from 2010 through 2012 and all linear and digital advertising revenue from 2012 to 2013. Josh is a graduate of Boston College and is an advisory board member of the Esports Ad Bureau and the National Kidney Foundation Gala Committee. 

All session by Josh Cella

ESPORTS: THE OPPORTUNITY FOR BRANDS, AGENCIES, AND MARKETERS

4:00 pm - 4:30 pm
Streaming Video Track
Room: Event Hall