Future of Television 2020 Agenda

*Speakers and times are subject to change

Nov 10 - Television Business Track

THE FUTURE OF THE POST-PANDEMIC TELEVISION BUSINESS

This panel of industry leaders will discuss the impact of the COVID-19 pandemic on the television business. With productions halted and new streaming services launched, how has the pandemic changed the business and impacted the various stakeholders? What changes are likely to be permanent and what is expected to return to normal? What new trends and developments are most important to the future direction of the industry?

Keynote Conversation

Including Q&A

IS THE FUTURE OF SPORTS PROGRAMMING DIGITAL?

With virtually all professional and amateur sporting events having been postponed or canceled due to the COVID-19 shutdowns, the impact has been felt by sports television networks and the pay TV bundle, which they are so essential to holding together. With leagues starting to return to play, where do things stand now? This panel will discuss the future of sports programming and the emergence of new digital and social video focused sports networks.

Nov 11 - Streaming Track

THE STREAMING REVOLUTION: IS STREAMING THE FUTURE OF TELEVISION?

This panel of industry leaders will discuss the plethora of new services and rapid growth of consumer adoption of SVOD and AVOD streaming services offering episodic shows and movies since the start of 2020. How has the roll-out of new services been impacted by COVOD-19? What business models and pricing strategies are likely to drive adoption and user growth? How will the different services distinguish themselves and attract loyal subscribers? What innovations, business models and features will fuel growth in the marketplace?

Keynote Conversation

Including Q&A

THE LIVE STREAMING EXPLOSION: FAD OR FUTURE?

Since the COVID-19 pandemic began and the lockdowns started, more people are using live streaming platforms than ever and it’s not just for meetings and virtual happy hours. People are turning to platforms like Twitch, Facebook and YouTube to watch live streamed programming including concerts, talk shows and gaming content. This panel will discuss the content, creators and programming driving live streaming adoption. What content and innovations are likely to drive future adoption as the market continues to grow?

Nov 12 - Brands & Creators Track

Keynote Conversation

Including Q&A

BRANDS & MARKETERS: THE POWER OF DIRECT AND DIGITAL

This panel of industry leaders will discuss the impact of the COVID-19 pandemic on the massive shift that was already underway in the media landscape as consumers are empowered by new technologies, platforms and devices that are enabling them to access media and entertainment content – video, games, music, comics and books – on their own terms – whenever and however they want. How is the current environment influencing the evolution of brands and marketers towards harnessing the power to own their customer relationships and engage directly with consumers? How are digital technologies, platforms and devices being used to open new channels, broaden customer reach and drive revenue?

THE EVOLUTION OF INFLUENCER MARKETING

This panel of platform executives, brands, creators, influencers and their representatives will discuss the strategies and campaigns taking shape during the current climate on different platforms. What are the most effective strategies today for working with influencers and what are the metrics that determine success? How are creators and influencers adapting their content and strategies to the current landscape?  How are brands and marketers determining ROI?