David Chu oversees Cinedigm’s owned & operated channels and is responsible for channel strategy with regard to all programming, distribution and marketing activities.
Chu joined Cinedigm from DMR (Digital Media Rights), a leading digital media and entertainment company launched more than a decade ago, which was acquired by Cinedigm in 2022. At DMR, Chu served as CEO and Co-founder, specializing in developing and implementing strategy for the company’s streaming channels and digital distribution businesses, its advertising marketplace, and overall social media and marketing initiatives. Under David’s leadership, DMR became one of the world’s largest content aggregators and distributors with a catalog of more than 7,500 titles, partnerships with TV networks, studios, producers, sales agents and streaming platforms, as well as media buying agencies and digital publishers.
Earlier in his career, Chu was a founding member and head of programming and production for ImaginAsian TV, America’s first Asian American cable television network, and operator of ImaginAsian Theaters in New York and Los Angeles. Chu also co-created and oversaw ImaginAsian Pictures and ImaginAsian Home Entertainment, which distributed pan-Asian feature films theatrically and on home video throughout North America. David has more than 20 years of experience in media and entertainment, including positions at Showtime Networks and The Sundance Channel.